Our mission

A country remembers what it writes down.

Irth exists so the people who built modern Saudi Arabia are heard in their own voice, while they can still tell it themselves. Decades of work usually survive as a line in someone else's summary. The decisions, the setbacks, the reasoning behind a hospital wing or a curriculum or a company are rarely recorded by the person who lived them.

Why Irth exists

Irth is a working archive built to close that gap. We sit with leaders across healthcare, education, technology, business and social impact, record how they tell their own story, and turn it into a documentary, a written record, and a set of pieces their institution can actually use.

What we do

We listen first

It starts with a conversation, not a script. You speak in the language you think in, at your own pace, with no studio and no production burden on your side.

We shape with editorial care

Our editors and AI production pipeline turn hours of recording into a documentary film, a Fusha-grade written record, and quotes your team can publish, all reviewed by a human before anything ships.

We preserve it properly

Every record is archived in Arabic and English, kept in a format that outlasts whichever platform is fashionable this decade.

How we work

01

The voice stays theirs

Nothing is published without the leader's approval, and nothing is invented. The words, the emphasis and the final say belong to the person telling the story.

02

Accuracy before speed

Every transcript is checked, every claim is traced back to what was actually said, and every Arabic text passes a Fusha quality review.

03

Built to be handed down

A record is only worth making if it can still be read in twenty years. We archive for that horizon, not for a feed.

Two ways in.

Leaders bring the story. Sponsors make the archiving possible. Both start with a conversation.